Marketing Manager

Marketing Manager– Job Description Summary

An essential member of the Marketing Department, the Marketing Manager is responsible for several marketing and communications-related functions including, but not limited to, delivering marketing ideas, promotional partnerships, marketing collateral approval process with internal and external partners, reporting, social media content calendar project management, and coordinating the publication process for the Mann Center for the Performing Arts. The ideal candidate will be motivated to work with all Marketing team members to assist in reaching earned revenue goals. At the same time, I manage expenses and projects and ensure that company messaging is supportive of and consistent with marketing strategies.

This exempt position reports directly to the Sr. Manager, Digital Strategy.

Primary Responsibilities

•Creates, edits, and optimizes marketing materials. Identifies and corrects copy composition, spelling, grammar, and formatting errors to ensure accuracy.

• Assists with implementing, tracking, and placing opportunities identified in Mann Marketing Plans. Works with supervisor to track all media and promotions efforts, including radio, print, and trade tracking.

• Project manages the Access the Arts Program implementation, including artwork, distribution, and tracking process.

• Coordinates and oversees publications, specifically Audience Access digital Mann’s concert programs, and printed programs from creation to distribution.

• Tracks marketing asset approvals and external partners, assisting the marketing department with internal approvals as necessary.

• Creates, plans, promotes, and executes all logistics for pre-show events and promotions, including site inspection, communication of on-site needs to the campus team, thematic consistency, and innovation.

• Initiates and project manages marketing promotional/trade relationships with external partners and ensures that all agreed-upon deliverables are executed seamlessly.

• Attends concerts and Mann events to fulfill marketing and digital marketing, promotions, and press responsibilities during the Mann’s season as the marketing on-call representative.

• Compiles payment proofs, ad samples, and other support materials into show settlements, ensuring each is delivered no later than the day of the respective show.

• Serve as a backup to the Marketing Insights Manager to process invoices for the department, as needed.

• Serves as a backup throughout the year, specifically during the announcement and peak season, providing additional support to the Sr. Marketing, Digital Strategy, and Director of Creative Services for a website, email, digital signage, and social updates in the office and on-site at events/concerts.

•Works closely with the Sr. Marketing, Digital Strategy and to monitor/respond to the Mann’s patron feedback and develop social media strategies, voice, and social content calendar.

•Project manage and oversee the marketing intern hiring process and daily management, working collaboratively with the VP of Marketing\Chief Brand Officer and Human Resources.

• Manage and track promotional comp ticket trades and submit to the Ticket Office

•Participate in the planning of new Marketing initiatives.

•Supports Marketing Insights Manager and Sr. Marketing, Digital Strategy by assisting with pulling marketing analytics, trades, reporting, list segmentation, surveying, and contact lists for mailing and e-mails.

•Assist the Vice President of Marketing and Chief Brand Officer Integrated and marketing staff with administrative duties such as scheduling meetings.

•Other duties are assigned as needed.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related discipline preferred or equivalent work experience.

• (3-7) years’ prior experience in a marketing-related role or equivalent combination of educational training and experience.

• Creative thinker.

• Exceptional writing and proofreading skills.

• Experience using ticketing, database, and/or drag-and-drop email software. Proficiency a plus.

• Ability to prioritize projects effectively, take the initiative, demonstrate resourcefulness, and respond flexibly to changing work demands. Strong attention to detail and ability to work on multiple projects simultaneously.

• Ability to demonstrate a professional presence and exhibit outstanding interpersonal and communication skills consistently and effectively.

• Experience with Ticketmaster and Archtics a plus.

• Ability to interact positively with others in a collaborative environment.

• Ability to provide transportation to the office and campus as needed.

• Ability to work 40+ hours per week, including nights and weekends during the Mann’s season.

• Professional experience with the development of corporate marketing materials, presentations, press releases, social media, and web content preferred.

• Knowledge of performing arts a plus