The Digital Content Manager is responsible for overseeing all digital properties, including the station's website, app, and social media channels, with a focus on enhancing audience engagement, building the brand, and distributing the station’s original programming and editorial content to new and existing audiences. They will oversee editorial, video production, and web development teams to ensure digital content aligns with the organization’s broader goals, KPIs, mission, and brand. They will also manage social media strategies.
This position requires strong leadership skills, cross-departmental collaboration, and the ability to strategically align content creation with the needs of the programming, marketing and revenue departments. The Digital Content Manager will lead a team, develop and manage workflows, and actively participate in content production. They have an opportunity to significantly impact the station’s digital strategy and success by growing its digital presence and achieving strategic goals through engaging and relevant content.
