Building a Major Gifts Program through Integrated Solicitations-AFP Web/Audioconference
A successful organization provides its donors with many opportunities to support its mission, and solicits them multiple times each year through multiple channels (staff, board, volunteers, direct mail, e-mail, etc). However, donors can easily become confused and burned out by uncoordinated and “competing” solicitations for memberships, special event sponsorships, auxiliary dues, capital campaigns, annual fund, planned giving society, etc. One of the greatest challenges, and therefore opportunities, in establishing or growing a major gifts program is to integrate, or "blend," these solicitations into one coherent donor strategy and solicitation. In this webinar we will discuss how to do so, which will result in more meaningful philanthropic discussions with our major gift donors and prospects, and greater support for our organizations’ mission.
Learning Objectives:
Learn how a Blended Fundraising approach can be the basis for establishing and/or growing a Major Gifts program
Receive tips & tools to lead and coordinate staff/volunteers in their Blended Fundraising calls
Hear real-life examples of Blended Fundraising calls and their results
Target Audience:Mid-level fundraisers, Executive Directors and CEO's, and Development Officers, especially those in the arts and small to mid-sized organizations
Adam Burk, CFRE is President of the Central Ohio Chapter of the Association of Fundraising Professionals and has eight years of professional fund-raising experience in human services and the arts. As the Columbus Museum of Art’s Major Gifts Officer, Adam is responsible for identifying, cultivating, and soliciting individual donors for $100,000+ gifts to the Museum’s “Art Matters” campaign, $10,000+ gifts to the Museum’s annual fund, and growing the Museum’s planned giving program. He is leading a team of staff and volunteers focused on “blended” calls which has raised over $4.7M for the Museum’s annual fund and campaign in the past two years. Adam is an expert in volunteer fundraiser motivation and engagement, and is a Certified Fundraising Executive.Spanish-Speakers Webinar: "How to Design a Major Donations Campaign"
Speaker: Julio Ochoa, AFP Occidente Chapter
Getting Your Board & CEO to Embrace Fundraising (Webinar 3 of 3)
You have your development plan in place. Now, how to you get your board and your CEO to get involved in implementing the plan? Even if they have said they would embrace their fundraising role, they might still feel “it isn’t my job,” or “isn’t that why we hired a development director?” In this webinar we will talk about why CEOs and boards think like this and how you can get them not only willing to get involved but excited about the opportunity to help with your fundraising efforts.
In this 90 minute webinar, you will learn to:
Your Best Board Meeting. Ever! (Webinar)
Ever experienced a “bored” meeting? Unsure about how committees interact with the full board? Considering alternatives to Robert’s Rules of Order? Well, look no further for a variety of imaginative ideas to enliven ANY board meeting!
This 60-minute webinar will address:
Building Your Case for Support (Webinar 2 of 3)
Whether your organization is embarking on a capital campaign, preparing grant proposals or developing your annual fund materials, the Case for Support is the first critical element in your fundraising program. In this webinar we will discuss the importance of the case and how it is used, list the key elements in a case for support, and learn how to evaluate case statements.
In this 90 minute webinar, you will learn to:
- List the essential ingredients in the case for support
- List the materials to be developed from the case for support
- Determine what is needed to develop a case for support