Superheroes of Online Fundraising: Become a Data-Driven Strategist
Learn how to transform from a mild-mannered online organizer into a true data-driven mastermind! Smart nonprofits use data to continually evolve their email communications. When you use data to drive your strategic decisions, you'll make better decisions, avoid mistakes, and achieve a higher return on investment. But how do you transform your organizational culture to become data driven? And what kind of data are we talking about anyways? How do you sift through the massive volumes of online data to discover what is truly relevant? Superhero costume is not required.
Takeaways:
1. 5 methods to create a data-driven culture
2. Top 10 data points you probably aren't tracking that you should be
3. How to design meaningful tests
Online Workshop: Taming the Data Monster
Americans consume 3.6 zettabytes of information per day according to research by The University of California at San Diego. One zettabyte is one billion trillion bytes. How much information is that, really? How is it being consumed? You can better understand these abstract questions by looking at this image. That's the power of data visualization.
Nonprofits have many reasons to use available data sources along with data they're collecting to better demonstrate their work. The question is: how do you cut through the noise to talk about your cause?
The Real Housewives of Social Media
You've heard the buzz around how nonprofit organizations and corporations are using social media for social good. Now hear from the "real housewives of social media" who are driving successful online campaigns, as well as others who are helping lead the social media revolution.
Takeaways:
How organizations have used social media successfully to further socially conscious efforts
The top tips organizations should know when preparing to start using social media
Real-life case studies on using social media successfully to achieve nonprofit goals
Ask the Expert: June Holley on Network Weaving
As networks grow, they increase their sense of confidence. According to Network Weaving, confidence is the expectation of success and comes from thousands of small acts of success within and across networks. The Nonprofit Technology Network is undoubtly more successful as our members become increasingly more triumphant in their use of technology at their organizations.
Certain people know as Network Weavors help make these network connections more possible. A Network Weavor is aware of the networks around them and explicitly works to make them healthier. Network Weavers do this by connecting people strategically where there's potential for mutual benefit, helping people identify their passions, and serving as a catalyst for self-organizing groups.
Interested in this important concept to your network? Join us for our May Ask the Expert with June Holley to ask YOUR questions about Network Weaving and what this means for you professionally and for your nonprofit's work.
The State of Social Networking in the Nonprofit Sector 2010
Common Knowledge, NTEN and ThePort Network present a four-part webinar series examining the state of social networking in the nonprofit sector. Framed around the 2010 Nonprofit Social Networking Benchmark Report (2nd Annual), we extract the key findings and statistics from the comprehensive survey presented in the report, and based upon responses from more than 1,000 nonprofits and higher education institutions who were asked about all aspects of their use of social networks.
In each webinar, the key report findings are paired with an in-depth interpretation of the results and strategic trends, along with case studies and practical examples. Keeping things lively, we’ll take your questions, and encourage each webinar participant to share her individual experiences.
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