The Standards for Excellence - Introductory Workshop
The Standards for Excellence® provides a strong foundation as well as a clear framework with which to develop and sustain your organization, train staff and promote public confidence. The Standards for Excellence serves as a model for nonprofit operations and governance.
Supported by The Philadelphia Foundation, the Pennsylvania Association of Nonprofit Organizations is offering a specially adapted program for community based organizations with total revenues of $300,000 or less. The program starts off with a three hour Introductory session providing knowledge that will improve at least some components of your organization’s operations and board operations. For organizations that wish to move further with implementing Standards there are two additional programs that will follow the Introductory Session.
In the first Introductory seminar, participants will:
- Learn the basics of the Standards for Excellence® and how they can strengthen your organization and board governance.
- Review a self-assessment checklist to identify areas of effective operations and opportunities for growth and improvement.
- Learn about educational resources available, sample tools and policies and the voluntary Tier One: Essentials process designed to make sure basic legal and regulatory practices are in place and engage your board.
Who should attend: Executive Directors, Board Members and Nonprofit Managers.
Registration and coffee begin at 8:30am.
This session is available only to nonprofits with a budget size of $300,000 or less per year. Part of a larger initiative, select organizations in attendance will have the opportunity to participate in a full-day Standards for Excellence® Implementation Workshop and the Tier One process to implement the essential Standards.
Speak Up and Be Heard: Communicating Effectively
We all have areas of strengths and weaknesses; however, if we have no self-awareness and do not seek the proper training, we limit our ability to be effective messengers, which in turn can affect our (and our organization’s) credibility. During this session we will explore ways you can write or speak your message more clearly. Join the Catalyst Center and Esther Hughes of Sister's U for this informative session. Due to the generous support of MileStone Bank, this session is being offered free of charge. Space is limited.
Up to 3 participants from the same organization may register. Please register through the website at www.catalystnonprofit.com/training.htm
Social Media for Nonprofits Conference
This day-long conference will feature some of the region's top experts on social media. They will show you how social media can benefit your organization’s mission and improve its impact on the community. The day will be heavy on takeaways and action steps to improve existing strategies and launch new ones!
Guest Speakers Include:
- Brad Aronson (Entrepreneur, Author, and former CEO of i-FRONTIER)
- Anna Cramer (Social Media Specialist at Alex's Lemonade Stand Foundation)
- Rachelle Damminger (Vice President, Communications & Corporate Relations, Back on My Feet)
- Kay Keenan (CEO of Growth Consulting and former VP of Marketing for Big Brothers Big Sisters of America)
- Stacy K. Marcus (Senior Associate, Advertising, Technology & Media Law,ReedSmith LLP )
- Gene Miller (Associate Director, Social Media Strategy and Integration at Shire Pharmaceuticals)
- Ashley Moore (Public Relations, Communications and Marketing, The Children's Hospital of Philadelphia )
- Frank Neill (Director, Strategy, Real Time Media)
- Kris Potter (VP, Marketing & eCommerce, Apple Vacations)
Essentials for Developing Long-Term Patron Relationships - April 18
Changes in technology and shifts in consumer behavior have changed the way arts organizations need to approach their audience-development efforts. Based on Patron Technology’s newest book, Breaking the Fifth Wall: Rethinking Arts Marketing for the 21st Century, this session covers the essential techniques you need to build long-lasting patron relationships using social media, e-mail marketing, websites, and CRM.
You’ll learn:
- Results of a five-year research study of arts patron online preferences
- How to maximize your Twitter and Facebook posts to engage your patrons
- Why e-mail is still the most powerful digital marketing technique you have
- Website design guidelines that will change patrons perception of your organization
- Why Customer Relationship Management (CRM) paves the way for more effective marketing and dramatically better patron service.
Following the seminar, those who are interested may attend a 30-minute product demonstration of PatronManager CRM, Patron Technology’s new box office, fundraising, and e-marketing system for small to mid-size organizations.
Presenter: Eugene Carr, CEO, Patron Technology
Who Should Attend: Executive Directors, Development Directors, Arts Marketers, and Box Office Managers
The Future of Museums with Brent Glass - April 11
As we enter a new era driven by the rapid evolution of technology, museum operations and management will be forced to adapt while at the same time balancing traditional roles as collection and preservation institutions. Hear thoughts from Brent Glass, former Smithsonian Director of National Museum of American History as he talks 21st Century Museum Management.
The Future of Museums, featuring Brent Glass, Director Emeritus of the Smithsonian's National Museum of American History, will examine prospects and offer recommendations for successful museum management in the 21st Century. The talk, organized by Drexel University's Antoinette Westphal College of Media Arts & Design and The Academy of Natural Sciences of Drexel University, is Wednesday, April 11, 7 p.m., at the Academy of Natural Sciences of Drexel University (1900 Benjamin Franklin Parkway, Philadelphia, PA). It is free and open to the public.