Webinar: Increasing Your Organization's Internet Presence - July 17
In today’s world, being visible on the internet is becoming more and more important. This session will provide attendees with specific and implementable methods of increasing the visibility of your website on the web. The techniques are tailored for organizations that want to be found when individuals are simply “surfing” the web, when individuals are at related websites, and/or when individuals are looking to get involved – for example, through donations of time or money.
Specific areas that are covered include:
- Search engines: How they work, how to raise your website’s visibility on the major search engines in use
- Meta-Tags and other website Info: What information should be “behind” your website to ensure that it is found
- Linkages: Why links from other sites are important, and how to find good places that will link to your site
- Web Site Submittal Services: What they are, how they work, whether they are worth the money
- Pitfalls: Things to make sure you don’t do if you want your website found
- This session is appropriate for non-technical staff – the material is clearly explained so non-technical staff will be able to implement the techniques described themselves.
- Increased understanding of how search engines work and what matters to become more visible on the internet
- Specific techniques to increase ones visibility on the internet
- Perspective on the overall importance of search engine visibility to achieving mission
How Content Curation Builds Staff Expertise and Reduces Information Overload
Content curation is the process of sifting through information on the web and organizing, filtering and making sense of it and sharing the very best content with your network.
Rather than another potential recipe for information overload, content curation can actually be a method to tackle this problem. With so much information coming at us from social networks, websites, emails, and other digital sources, we can no longer afford to just whine about it – content curation can empower us to win the battle over too much information.
In this webinar, participants will learn
- Three top benefits of content curation for nonprofits
- To understand the practice of good content curation
- Techniques for being efficient and staying focused
CFA Society of Philadelphia's 3rd Annual Endowment, Foundation, and Philanthropy Conference
3rd Annual Endowment, Foundation, and Philanthropy Conference
This day-long event is rich in quality programming addressing such topics as:
Business Books for Arts People
In response to the success of a recent Intrinsic Impact event, supported by The Pew Center for Arts & Heritage through the Philadelphia Theatre Initiative (PTI) and the Philadelphia Cultural Management Initiative (PCMI), the next Book Group will focus on the research publication, Counting New Beans: intrinsic impact and the value of art. The publication explores the two-year study organized by Theatre Bay Area and conducted by research firm WolfBrown, the results of which were presented at the event by Alan Brown and Clayton Lord.
2012 Dance/USA Annual Confernce
The Annual Conference is the only national gathering of dance professionals in the United States. We expect 500 executive directors, artistic directors, company managers, choreographers, artists, presenters, agents, service providers, and other individuals associated with the professional dance field (educators, marketing and development staff, etc) to join us for four days of networking, information sharing, professional development, discussion on important issues facing the dance field, and performances.
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