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A Strategic Approach to Cost-Effective Marketing
January 12, 2010 - 5:00am
A Strategic Approach to Cost-Effective Marketing
Tuesday, January 12, 2010, 10:00 am to noon
Learn the keys to developing a strong, integrated strategy reflecting organizational context, goals and stakeholders. The stronger the strategy,
the more effective you can be for less money. We will cover:
• Marketing strategy process and elements
• The key role of a messaging architecture
• Strategically designing from the outset with budget constraints in mind
• Working with people who are immersed in your sector and expert in balancing your image with budget constraints
Event Details
January 12, 2010 - 5:00am
Registration Information
Event Fee:
$20 per person for one session; $35 for both sessions. Groups of 3 or more from the same organization get a $5/person discount
Phone Registration:
215.731.2477
Email Registration:
Contact Name:
Dina Wolfman Baker
Contact Phone:
(215) 731-2477
Contact Email:
