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Engage 2020 Initiative

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Engage 2020 builds upon the Alliance's ongoing marketing programs and services at the Cultural Alliance and is focused on increasing cultural participation in our region by embracing three key strategies:

  • Conducting and analyzing research on emerging and changing patterns of cultural participation
  • Strenghtening and affirming Philadelphia's competitive advantage in arts and culture by helping high-performing cultural organizations to engage and retain audiences
  • Applying new technology and emerging social networks in the cultural sector