Storytelling: Tapping the Power of Narrative with Andy Goodman

The Cultural Alliance is pleased to bring Andy Goodman to Philadelphia for a storytelling workshop that will include some hands-on work as well as a presentation that will incorporate how to use Arts and Culture: It’s How We GrowTM into how you talk about the value of what you do.

Telling stories helps us understand ourselves, bond with friends, and enter larger communities, but as professionals we tend to relegate storytelling to a place outside of work. For thousands of years, human beings have relied on stories to capture and convey important information. Quite naturally, we have evolved into a species that is biologically and culturally oriented towards storytelling. If your goal is to educate, persuade, or simply connect in a meaningful way with a particular audience, storytelling is the single most powerful communications tool available to you. Join us to learn how to use this tool to help advance your cause.

We encourage team based attendance at this event; there will be something for everyone. Admission is $25 for the first person from a Cultural Alliance member organization and $15 for each additional person (up to 4 people). We are also thrilled to offer a special online course with Andy to follow this in person workshop. Cultural Alliance members can participate in this online course for only $75 (a savings of over $300) when you attend the June 2nd workshop.

BONUS: Advanced Online Course with Andy Goodman!
This is an exclusive opportunity for Cultural Alliance Members only.

In addition to his in person presentation, Andy is also offering an Advanced Online Course for those workshop participants who are interested in taking storytelling to the next level in their organization. This course consists of three classes and is limited to 15 participants.

Due to space limitations, we can only accommodate one person per organization. You can register for the Advanced Online Course during your registration for the workshop, just select the Workshop + Advanced Online Course ticket.

The online class dates are:

• June 10, 2011 at 12:00pm
• June 21, 2011 at 12:00pm
• June 29, 2011 at 12:00pm

Andy Goodman is a communications consultant who has helped organizations around the nation learn how to tell their stories. For more information about Andy: http://www.agoodmanonline.com/red.html

This workshop series is part of the Greater Philadelphia Cultural Alliance’s “Arts & Culture.  It’s How We Grow.™” initiative.  The “Grow” initiative is supported by the Peggy Amsterdam Memorial Advocacy Fund and its generous donors, The Pew Center for Arts & Heritage through the Philadelphia Cultural Management Initiative, The Pew Charitable Trusts, and the William Penn Foundation.