Greater Philadelphia Cultural Alliance

Marketing v. Creative: Which Side Are You On?

Marketing vs. Creative: The Good, The Bad and The Ugly. How do you get the marketing and creative teams to work together for the most effective end result? Will right-brainers and left-brainers ever get along? How do you create an atmosphere of excellence rather than dissonance with these competing forces? Find out at a meeting that will be part presentation, part game show and part Judge Judy.

Marketing vs. Creative: The Good, The Bad and The Ugly

Whether you sit on the marketing or creative side, this is a meeting you should definitely attend.

We'll explore the age-old problem:

  • How do you get the marketing and creative teams to work together for the most effective end result?
  • Will right-brainers and left-brainers ever get along?
  • How do you create an atmosphere of excellence rather than dissonance with these competing forces?

Find out at a meeting that will be part presentation, part game show and part Judge Judy. It will be informative, light-hearted, interactive and entertaining. And you'll take home some worthwhile tips and advice.

Marketing vs. Creative: The Good, The Bad and The Ugly. How do you get the marketing and creative teams to work together for the most effective end result? Will right-brainers and left-brainers ever get along? How do you create an atmosphere of excellence rather than dissonance with these competing forces? Find out at a meeting that will be part presentation, part game show and part Judge Judy.