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Writing for Facebook and Twitter- Webinar"What's on your mind?" asks Facebook. "What are you doing?" enquires Twitter. How should your nonprofit answer these questions? What kinds of comments should you leave on other people's Facebook pages and who should you retweet? During this webinar, we'll explore these questions and more from both a strategic point of view (e.g. how you want your supporters to perceive you) and a tactical one (e.g. how best do you use those 140 Twitter characters?). Success in social media is all about the Six G's: being genuine, generous, and grateful, and not being greedy, grandstanding, and grabby. We'll look at ways to use what you write in social spaces to build support for your cause -- and how to avoid the sure-fire ways to turn people off.
You'll learn how to write attention-grabbing status updates that make supporters click-through and comment. You'll see examples of how nonprofits are communicating with extreme brevity and intense power. You'll understand how to let your personality shine through, without having to divulge too much.
Join us and learn how to get your social media writing right.
Kivi Leroux Miller, president of Nonprofit Marketing Guide.com, will present this webinar.
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"What's on your mind?" asks Facebook. "What are you doing?" enquires Twitter. How should your nonprofit answer these questions? What kinds of comments should you leave on other people's Facebook pages and who should you retweet? |
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The work of the Greater Philadelphia Cultural Alliance is made possible through the generous support of committed individuals and institutions. |
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