Beyond Just Paper: Enhancing Your Marketing Strategy Using Social Media & New Technology

"Beyond Just Paper: Enhancing Your Marketing Strategy Using Social Media & New Technology" is sponsored by the Rural History Confederation and being offered for museum professionals and volunteers at the Schwenkfelder Library & Heritage Center. The event includes a light breakfast, snacks, beverages, handouts, speakers fees, and optional self-guided tour of the exhibits at the Schwenkfelder Library & Heritage Center.

Gain a better understanding of how advances in technology allow your site to expand marketing to a broader audience. With some background information, lessons learned from case studies, and handouts to guide you, your site will gain a more active presence on the internet for minimal cost.

Speakers include Dr. Katherine C. (Kasey) Grier, Director of the Museum Studies Program & Professor in History at the University of DE; Cecilia Razak, Communications & Content Strategist, Blue Cadet; and a panel with Sarah DiSantis, Director, the Morgan Log House; and Rebecca Lawrence, Museum Educator, Schwenkfelder Library & Heritage Center.

The work of the Greater Philadelphia Cultural Alliance is made possible through the generous support of committed individuals and institutions.