Organizing Successful Special Events

While special events can be an essential component of your fundraising plan, they also contain many risks and pitfalls that can end up costing your organization far more than they bring in. There’s a reason why most special events happen only once, fail to meet projections, and drain staff resources.

This course will help you determine when the time is right to run an event, how to manage volunteers, and why agency buy-in is crucial.  We will study a variety of successful events to help you identify which might be right for your organization.  You will learn how to develop realistic budget and cost projections, how to secure organization buy-in and how to set expectations and measure success.
 
 

The work of the Greater Philadelphia Cultural Alliance is made possible through the generous support of committed individuals and institutions.