So We Have All These Followers: Now What?

Join The Chronicle of Philanthropy to find out how your charity can turn an army of passive social-media followers into active supporters who spread the word about your work and contribute to your cause. Nonprofit experts from Save the Children and Active Heroes will share real world examples of how they capitalized on their social following to increase support and funding.

Ettoré Rossetti will explore how Save the Children has encouraged its social-media supporters to raise money on its behalf. 
 
Troy Yocum the founder of Active Heroes will share how in just over a year, the organization has amassed more than 12,000 followers on Twitter. He will show you how he used its social networks to quickly raise awareness and money to support military families in need. 

The work of the Greater Philadelphia Cultural Alliance is made possible through the generous support of committed individuals and institutions.